A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. There are just a few the reason why you need to protect your brand:
Trademark registration of one’s mark gives everyone constructive notice of one’s ownership. In my view, this is one of, if not the most compelling reason for registering your mark. With notice, a any such doing a look on an identical or similar mark as yours will realize that you already own the mark, but is therefore put on notice that its use of much the same or similar mark to yours may lead to trademark infringement. Method to party is placed on notice to find a new and different mark. With such notice, registering your mark prevents a conflict in the future.
Social media is an important resource for a lot of businesses. Customers search for brand names on the many social media sites including Facebook, Twitter, and Pinterest. Each social websites venue has policies in place to drive back improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social bookmarking for financial gain, for example, is not uncommon. Such improper practices can result in the venue suspending the wrongdoer’s internet sites account. See the venue’s policies for facts. However, I have discovered that this complain to social media site of such wrongdoing and claim that another is using your brand without permission, the social administrator responds with a request of proof of ownership for the subject logo. A trademark registration gives compelling evidence of brand control.
Registering your mark shows a persistence to your logo and shows clients that marriage commitment. The goodwill that could be developed through such commitment is invaluable to a profitable business.
Cybersquatters register domain names that are the same or in order to other parties’ trademarks or known brands with truly the only purpose of selling them (to the rightful owner) of a high level. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner to sue and collect damages from individuals who register a domain name name that is identical or similar to ones trademark registration renewal fee India.
Trademark registration can last as long as you continue when using the mark in commerce. The numbers of some companies that have registered trademarks possess over 100 years old.
Trademark registration may not necessarily for it doesn’t matter. However, there are lots compelling advantages of protecting your brand just as you protect any other business help. A trademark is your business’ brand, its identifier. Protect it with trademark registration.